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The Voice of Main Street Business

Las Vegas casinos seek to overcome summer slump with fresh deals

The Owner Press by The Owner Press
July 17, 2025
in Business News
Reading Time: 3 mins read
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Las Vegas, Nevada, USA, The Strip

Las Vegas is thought to have a summer time droop, with casinos and venues hoping to draw punters with recent offers.

Scorching temperatures all through July and August and fewer conventions drawing in nationwide and worldwide crowds, Las Vegas is thought to have a summer time droop. Whereas summer time offers are frequent to attempt to overcome this, Review Journal stories that 2025 will see extra beneficiant presents than ever earlier than, starting from free Strip parking to lowered lodge room charges and waived resort charges for locals, in addition to headline-catching events.

“The present promotions we see are typical of summer time, and they don’t seem to be essentially out of the peculiar,” stated Amanda Belarmino, an assistant professor at UNLV’s William F. Harrah Faculty of Hospitality. “There are some who would additionally argue that now we have develop into overpriced as a metropolis (and) maybe these offers could be higher seen as a course correction to draw a wider array of vacationers.”

There’s additionally elevated stress on hospitality throughout the US, with The Unbiased reporting a notable rise in world vacationers canceling journeys to the US. Whereas ebbs and flows are regular within the tourism trade and should be ridden out, some Las Vegas venues are trying to maximise earnings, particularly only a few years on from the financial influence of the COVID-19 pandemic.

“There continues to be an ebb and move within the decrease to mid-tier leisure buyer market segments, which is an efficient chunk of your seasonal buyer,” stated Brendan Bussmann, managing accomplice at B International Advisors, a gaming, sports activities and hospitality consulting agency. “As the buyer’s conduct has modified, Vegas continues to search out methods to adapt even in durations of softness.”

What’s the phrase on offers from Las Vegas operators?

Casino operators themselves have neither confirmed nor denied publicly whether or not the offers are in reply to elevated pressures from the above elements, or just commonplace summer time presents. Nonetheless, Carlos Castro, the Strip property’s chief govt and chief monetary officer did verify to Assessment Journal that Sin Metropolis is “all the time evolving.”

“Las Vegas is all the time evolving, and so are we,” Castro defined. “We’re seeing shifts in how individuals journey and spend, and we’re responding with experiences which can be each accessible and memorable.”

Readwrite.com reached out to MGM Resorts Worldwide and Caesars Leisure for remark.

Featured picture: Wikimedia Commons, licensed underneath CC BY-SA 4.0

The put up Las Vegas casinos seek to overcome summer slump with fresh deals appeared first on ReadWrite.



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