One among Britain’s most outstanding on-line magnificence retailers is exploring choices to lift new funding by a course of that might result in an outright sale.
Sky Information has learnt that Magnificence Bay, which is predicated in Manchester, has appointed advisers to undertake a strategic evaluation.
Sources mentioned a course of to hunt new funding was prone to kick off this week.
Magnificence Bay sells greater than 200 manufacturers on its platform, together with Ariana Grande, Clinique and MAC.
It additionally has an own-brand product vary.
The corporate is owned by brothers Arron and David Gabbie, who based it underneath the title Perfume Bay in 1999.
The strategic evaluation comes throughout a interval by which difficult market situations, together with inflationary pressures and fragile shopper confidence, are impacting quite a few retailers.
A supply mentioned Magnificence Bay was in search of a purchaser or funding associate to assist stabilise and drive the enterprise ahead because it regarded to develop and broaden its ‘By Magnificence Bay’ own-label product providing.
The Gabbies had focused a inventory market flotation of the enterprise a number of years in the past, earlier than launching a separate sale course of in 2022, which didn’t end in a transaction.
Interpath, the advisory agency, is working with Magnificence Bay, which employs 65 folks and claims to have offered merchandise to five million folks, on the method.
The corporate declined to remark.
