The world is your runway! And few folks know higher than Ali Kavoussi, founding father of The Lions Management, the company behind well-known faces like Alessandra Ambrosio, Candice Swanepoel, Coco Rocha, Kate Upton, Stella Maxwell, Behati Prinsloo, and Amelia Gray Hamlin.
Now, the managing associate, identified for locating and nurturing rising stars, is telling ET precisely what it takes to land covers, guide reveals, and break into one in all trend’s best industries.
Whereas your stroll and poses would possibly already be robust, Kavoussi believes true success begins earlier than you step in entrance of the digital camera.
“We begin with persona, story, and magnificence and construct every little thing from there. … Each particular person we symbolize has a perspective and we ensure that the world sees it. … It isn’t nearly magnificence. It is presence, authenticity, and curiosity.”
From there, dedication to the craft is every little thing.
“Probably the most stunning issues about modeling is how a lot exhausting work, self-discipline, and self-awareness it requires. … It is about exhibiting up on time, being skilled, understanding your model, and constructing actual relationships.”
And thru all of it, believing in your self is essential.
“Watching a mannequin that everybody as soon as missed stroll the most important runway on the planet by no means will get previous,” the businessman notes.
“I all the time inform the women to pretend it until you make it. Even if you happen to’re nervous, stroll in such as you belong within the room, since you do,” he provides.
Simply as important: Having the precise group behind you.
“It is all about alignment. … Modeling may be overwhelming. You are touring continually and signing main offers. An agent turns into your anchor. They battle for you and allow you to make the precise long-term decisions,” he shares.
This consists of discovering methods to make supermodels triple threats via his modern method with purchasers, whether or not it is on the 2025 Victoria’s Secret Vogue Present in Brooklyn, New York, or in ALO’s Luxe Bag marketing campaign.
“As we develop, my imaginative and prescient is to maintain constructing a powerhouse that blends legacy names with the following technology of icons. … Seeing Amelia evolve right into a artistic pressure and Candice launch her model are full circle moments,” Kavoussi says.
“My job is to guard individuality and ensure it interprets from the runway, to a model deal, to a single Instagram publish. … We consider {that a} mannequin may be an entrepreneur, a storyteller, and a model,” he continues.
In fact, realizing your angles by no means hurts both.
“It is an artwork kind. The extra you shoot, the higher you get. … Research mild and be affected person with your self. It is lots of trial and error. And by no means underestimate the worth of an amazing photographer,” he spills.
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